Mill Town Brings Long-Awaited Revitalization to Key Section of Chattanooga’s Main Street Corridor

After years of false starts and a series of failed attempts by other developers, Chattanooga-based Collier Construction has successfully launched a vibrant new nearly 50-acre development around the former Standard Coosa Mill in the East Corridor of Main Street, officials said. Named Mill Town for its rich industrial heritage dating back to the early 1900s, new single-family homes are now available for sale and rent in the city’s newest mixed-use urban development.

“We couldn’t be more excited that in the coming weeks the first residents of Mill Town will be living in this transformed neighborhood that we’ve seen change before our eyes over the past three years,” said Ethan Collier, President. of Collier Construction. . “Our vision to create a mixed-use, mixed-income neighborhood in the heart of our city with market rates and affordable options is well underway and is positively changing the landscape of what was once a rundown, abandoned manufacturing plant.”

The first phase of Mill Town consists of two blocks with 2 and 3 bedroom single family homes and 3 bedroom townhouses. Over the next 4-6 months, more single-family homes for sale will be launched, along with a number of new multi-family apartments.

As Mill Town’s population grows, plans are underway to reactivate the Standard Coosa Mill with a potential mix of retail, office, restaurant and housing.

The first element of Mill Town to go live is a community of single family homes which will be followed by townhouses which are all available for rent. The initial phase of this urban development includes spacious porches with each unit and a dedicated community green space (bounded by E19th Street, South Watkins, South Lyerly Street and 18th Street Place).

The Mill Town rental community was created through a joint partnership with RoseRock Development, Collier Construction and Generation Property Management. Last year, the team, led by Texas-based RoseRock, successfully developed, built and stabilized Julia’s Park in Red Bank, which was Chattanooga’s first single-family rental neighborhood.

“We loved being in the Chattanooga market and are thrilled to be associated with Collier Construction and Generation Property Management in Mill Town again,” said John Jordan, CEO of RoseRock. “Helping Ethan bring to life his vision to rejuvenate what will once again become a vibrant downtown neighborhood is exciting and will provide our residents with a carefully curated living experience that we believe will become one of the most unique and most sought after options in the city.

The first eight houses will be immediately available for rent and eight more will be ready in the coming weeks. They will soon be followed by 32 townhouses which should be available for occupants by the end of the summer.

“We loved the opportunity to be part of such a strong partnership and help meet the huge need for new housing in Chattanooga,” said Todd Womack, president of Generation Property Management. “As it is built over the next three to four years, we believe Mill Town will help extend the energy of Main Street to Dodds Avenue, bringing transformation and vitality to what was previously a neglected part of our city.”

“Just five minutes from the heart of downtown Chattanooga and just off Main Street, Mill Town will provide our residents with an upscale, carefree lifestyle,” said Ryan Breneman, CEO of Generation Property Management. “Our generous floor plans include 3-bedroom, 2.5-bath homes with garages and outdoor living spaces creating what we believe is one of the best values ​​and living experiences in the Southside.”

More information about Mill Town is available at