President Buhari honors agro-innovators, Crown Flour Mill, with National Order of Productivity Merit award

They are innovators of distinction in the agricultural value chain. They have played a major and catalytic role in feeding Africa. Three years ago, they invited me to speak in front of their top management. I started by thanking Olam Agri and its affiliates for the work they have done to ensure that Africa will have a food secure future and an agriculture-based economy for the continent. This future requires innovation to boost productivity, optimize resources and farm in an environmentally friendly and sustainable way.

This commitment is evident and I am happy to join the people of Nigeria in congratulating Crown Flour Mill (CFM), the flour milling subsidiary of Olam Agri, a key investor in the agricultural value chain, for receiving the prestigious National Productivity Order of Merit Award from President Muhammadu Buhari on May 12 in Abuja. Specifically, I commend Ashish Pande, the Managing Director of CFM and my good friend, Sid, who ran R&D, for what this company has accomplished.

Improving market standards, delivering results that benefit all stakeholders – businesses, communities, workers, etc. – will remain at the heart of large companies. This Nigerian People’s Award should motivate Olam to keep doing more. Yes, more investment in the Seeds for the Future program, which guides the wheat self-sufficiency program in Nigeria, and other programs.

From all of us at Zenvus, congratulations CFM and Olam Agri for receiving this national award and your support for local indigenous innovators like my small business. Win more markets and feed ALL.

-Press release-

CFM’s Journey to a Well-Deserved National Award

When Ashish Pande, Managing Director of Crown Flour Mill (CFM), the flour milling subsidiary of OlamAgri, a major investor in the Nigerian agricultural value chain, took to the podium to receive the National Order of Merit award from productivity from the hands of President Muhammadu Buhari on May 12 in Abuja, enthusiastic applause from the country’s top business leaders in attendance confirmed that the recognition was well deserved.

The thrilling ovation was also proof that bold companies can set themselves on the path to enduring national relevance through a commitment to raising market standards and delivering impressive, consistent performance that impacts the means of livelihood of citizens.

In the wheat value chain, the efforts of CFM, in collaboration with vital local and global partners, are remarkably galvanizing actions to improve local wheat production. The company’s large-scale investment in seed testing and research, distributing agricultural inputs to local wheat growers, and driving wider adoption of mechanized farming techniques among small-scale farmers is driving the increased crop yield. In 2021, an estimated 847 tonnes of wheat were collected for removal by members of the milling association and of which CFM is a key member.

The commercial strategic approach to wheat value chain development has recently sparked a pivot to deepen stakeholder engagement in the value chain through a consultative forum – a webinar series titled Olam Green Land Webinar Series.

Since 2021, the mill has made significant investments bringing together senior officials from the Federal Ministry of Agriculture and Rural Development (FMARD), Central Bank of Nigeria (CBN), Lake Research Institute Chad (LCRI), and world experts in plant breeding and genetics to discuss ways to improve local wheat production in Nigeria.

Under the auspices of its iconic and flagship wheat value chain development vehicle dubbed the “Seeds for the Future” Program, the company undertakes interventions in research and development, innovation, education and economic empowerment, on a sustainable basis. The program kicked off with a wheat seed trial project in 2021. Under this project, CFM is committing 300 million naira ($750,000), one of the largest private investments in the wheat value chain. wheat, to bring the country closer to its aspiration to achieve self-sufficiency. in wheat production.

The program involves a strategic partnership with the national agricultural research agency and world-renowned experts in plant genetics to conduct a wider trial of heat-tolerant seeds as well as the training of local smallholder farmers who are members of cooperatives across the belts of growing wheat as seed multipliers.

It is estimated that the program will engage at least 10,000 farmers as seed multipliers who will cultivate around 100,000 ha of land with high yielding seed varieties by 2030. Around 200,000 tons of seed are expected to be generated during the multiplication and commercialization process. with a stronger impact on the income levels of smallholder farmers in Nigeria.

In addition, recently, under the Seeds for the Future program, the CFM embarked on the modernization of a school in indigent communities to provide a solid academic foundation for future leaders of the country as part of a Nigeria’s overall development goal through the Seeds for the Future Initiative. Similarly, as part of a concerted effort to help improve wheat cultivation in the wheat belts, the company has donated irrigation facilities, including pumping machinery, to female wheat farmers. in key locations also in 2021.

CFM is at the forefront of providing affordable and safe food brands to the large population of Nigeria. It was among the first food manufacturers in Africa to deploy a vitamin pre-mixing facility in its factories to ensure that all its food brands contain essential minerals, as stipulated in the Global Micronutrient Fortification Index ( MFI). For this valuable effort, the company received the 2021 Quality Systems and Fortification Industry Leader Award.

In the meantime, it is in the areas of creating quality jobs for the economy and providing optimal working conditions for its employees that CFM has perhaps the most impact. As well as being a formidable part of the Olam Agri Group which ensures that over 5 million smallholder farmers across the world continue to access a ready market for their products and earn stable incomes for their products, the company employs local talent from various fields in Nigeria.

Specifically, between the years 2020 and 2021, CFM has invested N120 million in training 1,500 local bakers in modern baking practices. It is setting up well-equipped baking schools in some states across the country to hire more bakers. The training received during the programs helps to improve the level of productivity and generate good income for more local households.

The company has also demonstrated its support for environmental sustainability by committing to a tree planting campaign in 2021, as part of concerted efforts to reduce its carbon footprint.

Considering the more than 10,000 smallholder farmers engaged in the Seeds for the Future program, the number of bakers trained each year at CFM Baking Schools, supply chain actors in retail retail stocking the company’s popular food brands, the many scientists and researchers working for the company at the production level of the value chain, and an impressive line of administrative officers drawn from all geopolitical zones of the country who run the company and others, CFM is a great catalyst for strong national economic performance.

Underscoring the value of productive contribution to the economy, President Muhammadu Buhari explained during the awards ceremony: “Productivity is a critical determinant of economic growth, social progress and improved living standards. life”.

The company is committed to ensuring that its productivity rate continues to be reflected in the national gross domestic production (GDP) rating.

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